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Compagny Culture

May 18th, 2011 admin

May 14th, 2009

Start with a cage containing five apes. In the cage, hang a banana on a string and put stairs
under it. Before long, an ape will go to the stairs and start to climb towards the banana.
As soon as he touches the stairs, spray all of the apes with cold water. After a while, another
ape makes an attempt with the same result-all the apes are sprayed with cold water.

When another ape tries to climb the stairs, the other apes will try to prevent it.

Now, turn off the cold water. Next, remove one ape from the cage and replace it with a new one.
The new ape sees the banana and wants to climb the stairs. To his horror, all of the other apes
attack him.

After another attempt and attack, he knows that if he tries to climb the stairs, he will be
assaulted. Next, remove another of the original five apes and replace it with a new one.
The newcomer goes to the stairs and is attacked. The previous newcomer takes
part in the punishment with enthusiasm.

Again, replace a third original ape with a new one. The new one makes it to the stairs and is
attacked as well. Two of the four apes that beat him have no idea why they were not permitted
to climb the stairs, or why they are participating in the beating of the newest ape.

After replacing the fourth and fifth original apes, all the apes which have
been sprayed with cold water have been replaced. Nevertheless, no ape
ever again approaches the stairs.
Why not? “Because that’s the way it’s always been around here.”

That’s how individual initiative is beaten to death and a company culture begins.

( If you pay peanuts,… you get monkeys )


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